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debakshi gupta
CRM and English Skills expert
Asked a question last year

What are the disadvantages of Multichannel Retailing?

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debakshi gupta
CRM and English Skills expert

Selling the Irrelevant Channels. Using multiple mediums to reach your audience is important. But promoting your products and service to irrelevant audience can harm your revenue generating stream.

Infrastructure. Those retailers using multiple marketing channels need a proper infrastructure. There are many activities to handle like listing, inventory management, processing orders and customer services can really hurt your retail business if don’t have a strong systems inplaced.