Since the rise of social media organizations and businesses use this platform to connect with their customers and it has become really popular among them. You will hardly find any organization that doesn’t use social media to establish a connection with their users.
The impact of social media on business is no doubt huge. Organizations understand the essence of social media in building the brand and increasing the overall revenue.
Organizations can use this platform to create offerings for targeted groups and generate insights at the same time. Hence social media plays a major role in the commerce sector.